Black Friday & Cyber Monday Marketing Checklist 2025

Plan smarter, sell more, and stay ahead of the competition this Q4.

This step-by-step checklist takes you from early October prep through to post-BFCM wrap-up so nothing slips through the cracks.

Plus, we’ve sprinkled in hot tips from our team to help you beat rising ad costs, avoid common mistakes, and squeeze more profit out of every campaign.

Perfect for small ecommerce brands who want to stop winging it and start scaling BFCM the right way.