Meet our Strategy & Growth Marketing team. What makes us unique?


We have worked painstakingly hard to build a culture that leans into radical candour for the betterment of the team and our partners. We drive impact and outcomes for our clients by rapid testing and validation of hypotheses.


Scot Sustad

Chief Pioneer / CEO

Scot is a 4x start-up entrepreneur with a passion for marketing products and services that make the world better. He is a creative thinker and digital problem solver that constantly stretches our partners and team to think bigger! He is obsessed with providing real value and has little patience for fluff or inaction. When not working on Hot Sauce projects, he is focused on mentoring young leaders and building community in Vancouver. Scot is the CEO and “Chief Pioneer” at Hot Sauce.


Reuben Zuidhof

Co-Founder / CFO / Clinic Collective Lead

Reuben started his first business in 2007, and now has 3 under his belt. He takes his visionary partners’ ideas and puts tracks on them. He loves pretty much everything that has to do with people and won’t shy away from asking you some hard questions about your business because making order out of chaos somehow brings him satisfaction. On the side he makes some hard cider that has become known as Zuider which will sneak up on you if you’re not careful.

Kyle Harms Profile

Kyle Harms

Director of Accounts

Kyle is a marketing strategist with a background in working with non-profit organizations, tourism and hospitality, and service-based businesses. He has a passion for building authentic marketing strategies, creating engaging content, and delivering epic brand experiences. When he’s not thinking of innovative ways to connect brands, Kyle enjoys watching (numerous) sports, and adding to his vinyl collection.

Janice Chow

Janice Chow

Marketing Manager

Janice is passionate about collaborating with companies to identify and implement digital strategies for differentiating their value proposition, improving their web presence and growing their business online. Outside of digital marketing, Janice is an avid foodie and board game geek.


Chris Ho

Marketing Specialist

Chris is a creative digital marketer with a background in graphic design and print. He loves to combine data-driven analysis with his design expertise to create engaging marketing campaigns that drive meaningful results. When he’s not thinking about ad campaigns, Chris can be found checking out new restaurants in Vancouver, watching sports, or playing soccer (rain or shine!).

Michelle Ng – Digital Hot Sauce

Michelle Ng

Senior Marketing Coordinator

Michelle is an enthusiastic digital marketer and designer who comes from a Marketing and Entrepreneurship background. She loves using her creativity to problem-solve and create out-of-the-box solutions when helping businesses build a unique identity. In addition to her passion for marketing, her past experiences working at social enterprises have also developed her interest in social innovation (innovations aimed at fulfilling social needs!) and environmental sustainability.


Dylan Sucevic

Senior Marketing Coordinator

Coming to us from the Land Down Under, Dylan is a curious digital marketer with a strong background in digital account management and paid social. He loves to dive into real-world problems and solve them by coming up with bespoke strategies that fit the scenario. When he’s not thinking about paid social, Dylan is playing Football (Soccer), discussing International Relations or practicing the art of mixing as an amateur DJ.


Hayley Betteridge

Senior Marketing Coordinator

Hayley is an enthusiastic digital marketer with a background in account management and content creation. She has a passion for working with people and developing innovative strategies to drive results. When she’s not putting pen to paper, Hayley can be found balancing on a paddleboard or in figure skates.

Juan Leano Digital Hot Sauce – Growth Marketing

Juan Leano

Digital Marketing Coordinator

Juan is an energetic and keen digital marketer who is always eager to try new tools and strategies to find innovative solutions. With a critical mindset, Juan likes to dig deep with data and analytics in order to understand performance and optimize for growth. Having a passion for everything that has to do with social, Juan can usually be found taking pictures for his handle or breaking a sweat in a group fitness class.


Joshua McFaul

Web Developer

Joshua is an avid front-end web developer with a focus on crafting beautifully responsive, scalable experiences on the web. Coming from a role in IT and Desktop Support, his problem-solving ability applies well to the ever-shifting landscape of website development. Joshua has been known to spontaneously break out in song (and consequently works remotely a lot of the time).

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