{"title":"Our Black Friday Playbooks","description":"\u003ch3\u003eMaximize your Black Friday success\u003c\/h3\u003e\n\u003cp\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eThis is your chance to turn the biggest shopping weekend of the year into your most profitable one yet. Our curated Black Friday resources and products are designed to help you plan smarter, market stronger, and capture more revenue. Whether you need proven strategies, ready-to-use templates, or expert guidance, everything here is built to help your business stand out and sell more.\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"black-friday-checklist","title":"Black Friday \u0026 Cyber Monday Marketing Checklist 2025","description":"\u003cp data-start=\"164\" data-end=\"287\"\u003ePlan smarter, sell more, and stay ahead of the competition this Q4.\u003c\/p\u003e\n\u003cp data-start=\"289\" data-end=\"447\"\u003e\u003cstrong\u003eThis step-by-step checklist takes you from early October prep through to post-BFCM wrap-up so nothing slips through the cracks.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"680\" data-end=\"840\"\u003ePlus, we’ve sprinkled in hot tips from our team to help you beat rising ad costs, avoid common mistakes, and squeeze more profit out of every campaign.\u003c\/p\u003e\n\u003cp data-start=\"842\" data-end=\"948\"\u003ePerfect for small ecommerce brands who want to stop winging it and start scaling BFCM the right way.\u003c\/p\u003e","brand":"digitalhotsauce","offers":[{"title":"Default Title","offer_id":52285162062099,"sku":"50","price":0.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0786\/8622\/4659\/files\/Black_Friday_Checklist_1.png?v=1757103324"},{"product_id":"google-ads-audit","title":"Comprehensive Google Ads Audit","description":"\u003cp\u003ePrepare for the biggest sale season yet with a comprehensive audit of your Google Ads channel. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2\u003eOur Google Ads Audit includes:\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eComplete Account Deep-Dive\u003c\/h3\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eKeyword Performance Analysis\u003c\/strong\u003e: We'll identify which keywords are burning your budget and which ones are goldmines you're ignoring\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eAd Copy Evaluation\u003c\/strong\u003e: Spot the difference between ads that convert and ads that just exist\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eLanding Page Assessment\u003c\/strong\u003e: Identify opportunities to improve user experience and conversion rate\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eTargeting \u0026amp; Audience Review\u003c\/strong\u003e: Stop showing ads to people who'll never buy from you\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"\u003eCampaign Structure Audit\u003c\/h3\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eAccount Architecture Review\u003c\/strong\u003e: Is your campaign structure helping or hurting your performance?\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eBid Strategy Analysis\u003c\/strong\u003e: Is your bidding strategy stunting your growth?\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eQuality Score Breakdown\u003c\/strong\u003e: Why Google loves some of your ads and hates others\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 class=\"text-lg font-bold text-text-100 mt-1 -mb-1.5\"\u003eCompetitive Intelligence\u003c\/h3\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eCompetitor Ad Analysis\u003c\/strong\u003e: See what your competition is doing right (and wrong)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eMarket Positioning Review\u003c\/strong\u003e: How to stand out in a crowded marketplace\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"lp-element lp-pom-text nlh\" id=\"lp-pom-text-249\"\u003e\n\u003ch2 class=\"lplh-58\"\u003e\n\u003cspan\u003e\u003cstrong\u003eOur simple, three-step process:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cdiv class=\"lp-element lp-pom-text nlh\" id=\"lp-pom-text-947\"\u003e\n\u003col\u003e\n\u003cli\u003e\u003cspan\u003eOnce you purchase our audit, we'll reach out via email to share access requests so we can hit the ground running.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOur Google Ads Certified team of experts get to work, strategically reviewing your account manually (no AI shortcuts here).\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eWe send you an extensive report and personalized video walkthrough of our findings and recommendations your team can implement right away\u003c\/span\u003e\n\u003cdiv class=\"lp-element lp-pom-image\" id=\"lp-pom-image-950\"\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"whitespace-normal break-words\"\u003e \u003c\/p\u003e\n\u003cp class=\"whitespace-normal break-words\"\u003e\u003cem\u003eDelivery: Within 2 business days of receiving access.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"lp-element lp-pom-text nlh\" id=\"lp-pom-text-948\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"lp-element lp-pom-text nlh\" id=\"lp-pom-text-254\"\u003e\u003c\/div\u003e","brand":"Digital Hot Sauce","offers":[{"title":"Default Title","offer_id":52385335312659,"sku":null,"price":1000.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0786\/8622\/4659\/files\/BFChecklist.png?v=1758315404"},{"product_id":"comprehensive-meta-ads-audit","title":"Comprehensive Meta Ads Audit","description":"\u003cp\u003ePrepare for the biggest sale season yet with a comprehensive audit of your Meta Ads channel. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2\u003eOur Meta Ads Audit includes:\u003c\/h2\u003e\n\u003ch3 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"\u003eComplete Account Deep-Dive\u003c\/h3\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eAudience Performance Analysis\u003c\/strong\u003e: We'll identify which audiences are burning your budget and which ones are goldmines you're ignoring\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eAd Creative Evaluation\u003c\/strong\u003e: Spot the difference between ads that convert and ads that just exist\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eLanding Page Assessment\u003c\/strong\u003e: Identify opportunities to improve user experience and conversion rate\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eTargeting \u0026amp; Interest Review\u003c\/strong\u003e: Stop showing ads to people who'll never buy from you\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"\u003eCampaign Structure Audit\u003c\/h3\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eAccount Architecture Review\u003c\/strong\u003e: Is your campaign structure helping or hurting your performance?\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eBid Strategy Analysis\u003c\/strong\u003e: Is your bidding strategy stunting your growth?\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eCreative Performance Breakdown\u003c\/strong\u003e: Why Meta is favouring some of your ads and hates others\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 class=\"text-xl font-bold text-text-100 mt-1 -mb-0.5\"\u003eCompetitive Analysis\u003c\/h3\u003e\n\u003cul class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eCompetitor Ad Analysis\u003c\/strong\u003e: See what your competition is doing right (and wrong)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003eMarket Positioning Review\u003c\/strong\u003e: How to stand out in a crowded marketplace\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv id=\"lp-pom-text-249\" class=\"lp-element lp-pom-text nlh\"\u003e\n\u003ch2 class=\"whitespace-normal break-words\"\u003e\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/h2\u003e\n\u003ch2 class=\"whitespace-normal break-words\"\u003e\u003cstrong\u003eOur simple, three-step process:\u003c\/strong\u003e\u003c\/h2\u003e\n\u003col class=\"[\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-decimal space-y-1.5 pl-7\"\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eOnce you purchase our audit, we'll reach out via email to share access requests so we can hit the ground running.\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eOur Meta Ads Certified team of experts get to work, strategically reviewing your account manually (no AI shortcuts here).\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eWe send you an extensive report and personalized video walkthrough of our findings and recommendations your team can implement right away\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"whitespace-normal break-words\"\u003e\u003cem\u003eDelivery: Within 2 business days of receiving access.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"lp-pom-text-254\" class=\"lp-element lp-pom-text nlh\"\u003e\u003c\/div\u003e","brand":"Digital Hot Sauce","offers":[{"title":"Default Title","offer_id":52390142869779,"sku":null,"price":1000.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0786\/8622\/4659\/files\/BFChecklist_2.png?v=1758315823"}],"url":"https:\/\/www.addsomehotsauce.com\/collections\/black-friday-success-collection.oembed","provider":"Digital Hot Sauce","version":"1.0","type":"link"}